Run ads with AI – campaigns straight from your panel
You describe your offer in one sentence and the AI turns it into finished ads for Facebook, Instagram and Google. In the Werbung & Kampagnen area of your panel you describe something like „Am Wochenende läuft unsere Familienpizza“ and start with Kampagne erstellen. The system derives the advertising goal, looks up the named dish and its photo in your menu, writes headline, text and button in every language of your restaurant, and presents it all under Vorschau & Freigabe (preview and release). You read, edit and release – without your approval no ad leaves the panel.
One sentence is enough
The empty view in the Werbung area says it literally: Beschreiben Sie Ihr Angebot in einem Satz – die KI macht daraus fertige Anzeigen in allen Sprachen. You write in your own language, up to 600 characters. The jargon of advertising managers – campaign objective, audience, ad format – is not something you need to know.
The AI detects the goal and says why
From your sentence the system derives one of six goals: awareness, promoting a dish, an event, more orders, a relaunch, or re-engagement – bringing former guests back. The preview shows the detected goal as a label and, underneath, a short sentence giving the reason – in the language your panel is set to: German, English, Arabic, Turkish or Kurdish. You set the panel language under Sprache & Design. If the detected goal does not fit, rephrase your sentence.
Only dishes that really exist at your place
If you name a dish, the AI matches the name against your real menu. Up to 30 dishes are taken into account and the name has to match an existing dish exactly, so no dish is advertised that you do not have. The ad image is the photo already stored with that dish in your menu; no new photo shoot is needed. If no photo is stored there, the ad stays without an image. How to create a dish with an image is described under Gericht anlegen and on the page Images for your dishes.
Texts in every language of your restaurant
For each language active in your restaurant, headline, text and button are written in one pass. The permitted lengths depend on the platform – for Facebook and Instagram, for example, the headline up to 40 characters and the button up to 20 characters, more for the Google business profile. In Arabic texts, numbers stay in Western digits (0–9), so a time reads as 18:00, matching your multilingual menu. The AI is instructed to avoid exaggerations and superlatives, health statements and more than one emoji.
Advertising policy check before sending
Before a text reaches a network, a two-stage check runs. Content that is not permitted is blocked. Alongside that there are notices that inform you rather than stop you: alcohol (age restriction required), exaggerations, health statements. The check works word by word, so that Schweinefleisch is not read as a reference to wine. You decide whether to act on a notice or carry on. This check is not a promise that a network will accept the ad, and it does not replace a legal review: you remain responsible for the text you publish, so read the texts before you release them.
The timing: weather, public holidays, demand
While the campaign is assembled, the system collects the weather forecast for your location, German public holidays and weekends within the next 14 days, and how your orders are distributed over the day. From this it proposes a time window of roughly three hours, with day, date and time, for example „Freitag, 03.07. · 17:00–20:00 Uhr“. If the moment does not fit, the panel says plainly that a later window is better. The proposal is advice, not a rule – you can override it. If the signals cannot be determined, the panel says so and you can still publish at any time.
You read, you decide
Vorschau & Freigabe shows the goal and the reason, the timing proposal, the channels, the texts per language and the notices from the policy check. Headline, text and button can be overwritten there for every language, and only then do you save. Nothing is published in your name before you have seen it and released it.
Your campaigns at a glance
Under Ihre Kampagnen your campaigns are listed newest first – each with the sentence you wrote, the detected goal, the languages and the status. Up to 50 campaigns are shown. Test runs are marked Simuliert and do not count as real spending. Only your restaurant sees your campaigns: the assignment happens server-side and not through a choice in the browser, as with the rest of your business data, see Data protection in the ordering system.
What already works today
Writing campaigns, having them checked and releasing them works today. In the Verbundene Konten card you see the state for Facebook & Instagram and Google Unternehmensprofil with the entries Nicht verbunden or Bald verfügbar. Below the area the panel adds the note Die Veröffentlichung wird vorbereitet – sobald die Plattform-Freigaben vorliegen, können Sie direkt veröffentlichen. So the panel tells you what works today and what is still outstanding.
Who is this worth it for?
For businesses that do not want to hire an agency or learn an advertising manager: the snack bar planning a weekend promotion; the restaurant in a neighbourhood where German, Turkish and Arabic are spoken; the business that needs to become known again quickly after a relaunch. If the promotion should also apply during ordering, set it up in addition under Discounts & Promotions: the ad advertises, the discount applies in the cart.
Frequently asked questions
How do I run ads for my restaurant without hiring an agency?
In the Werbung area of your panel you write one sentence about your offer and start with Kampagne erstellen. The AI creates the ad texts from it, takes the image from your menu and presents everything to you for review.
Can an AI write the ad text for my restaurant?
Yes. The AI writes headline, text and button from your single sentence, in every language active in your restaurant. You can change each ad text in the preview before you release it, and you remain responsible for the text you publish.
Does the AI invent dishes that I do not have?
No. Only a dish name that appears exactly like that in your menu is used; up to 30 dishes are taken into account. The image of the ad also comes from that dish in your menu, provided a photo is stored there.
Is an ad published without my approval?
No. Every ad is first presented to you in the preview: goal and reason, timing, channels, texts per language and notices. The campaign continues only once you release it.
How does the AI know when I should run the ad?
The system evaluates the weather forecast for your location, German public holidays and weekends within the next 14 days and the daily pattern of your orders, and proposes a time window of roughly three hours. The proposal is advice that you can override.
What happens if my ad text breaks an advertising policy?
Before sending, the ad text is checked in two stages: content that is not permitted is blocked; notices about alcohol, exaggerations or health statements are shown but do not stop you. You change the text or carry on.
More on this: Discounts & Promotions · Multilingual Menu · Images for your dishes